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The appeal of digital photography can be seen on the computer and on print. Although the medium and equipment is digital, ultimately, a photographer’s talent and skill will be witnessed when his or her work is printed. When starting out as a freelance photographer, there are a variety of affordable ways to market services but it’s important to consistently maintain if not go beyond quality output. Below are examples of where the quality of a freelance photographer’s work can be best promoted.

Business cards-Business cards serve as mediums for good first impressions. Business card designs can be used to introduce the work of a freelance photographer. Apart from the essential information such as name and contact numbers, the card can feature a photo image. Freelance photographers’ business cards can also be used to project their unique design ethos, philosophy, or image. They can have industry standard, classic designs or they can be dressed up and customized with graphic designs and attractive colors. Business card sizes today feature standard or customized sizes starting from 2×3.5 inches to 4×4 inches. They can be printed in bulk orders of 250 to 100,000 pieces using offset printers. Photographers should utilize every bit of space on the business card by availing of front and back, full color printing.

Catalogs-An alternative to expensive binding is catalog printing. Start-up photographers can make use of catalog printing in order to compile and market his or her work. Catalog prints are easy to produce using online printers. Catalogs can be printed in standard sizes starting at 8.5×5.5, 8.5×11 or 12×12 inches. Online printers offer a choice of either saddle-stitched or wire-O binding.