Winning Website Tips For Crafters, Jewelry Makers, Artists, and Artisans
What Makes a Website Good?
A good website needs 2 things:
- To be found by customers (traffic)
- To be interesting to a visitor – a real human being
Let’s talk about the real human being first.
Remembering the Real Human Visitor
A crafts or jewelry website that sells needs some key elements- it needs to be inviting, and has to be about the customer (or the audience or reader if you like that better).
So what does an inviting website look like?
An inviting website talks directly to the needs of the customer rather than about you, the artist. Sad to say, nobody cares about you until you tell them what’s in it for them. The key to selling is thinking like your customer. They are always thinking, “What’s in it for me?”. Continue reading
How To Build A Killer Website To Explode Your Sales
First and foremost you have got to understand that it is a total rip off in my opinion to hire web designers to design websites for you. Why? Have you ever read a newspaper ad, read a magazine ad, or just seen a ad on the internet that offer a simple 5 page website for $500 or more!? They only charge this much money because they are established web companies that have loads of bills to pay: office space, web designer’s wages, advertising, and it just goes on. So I say it is a rip off because you’re paying to get your website built and pay their bills. Continue reading
WAHM Your Way to Success – Start a Craft Info Website
I know a lot of you would be work at home moms out there are intrigued by the idea of an online craft business. But, if you are like me, you’re more of a dabbler in the world of crafts, flitting from one project to another.
I think there are a lot of people like us that like to try new things rather than make the same thing over and over again. If you think only crafters dedicated to making one type of craft are the only ones that can have a successful online craft business, you might want to think again. Continue reading
